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Erya Houn Heng said First Cambodia was looking to expand throughout the ASEAN region. It already had an office in Laos and is in the process of registering an office in Vietnam for a launch later this year
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Chim
2009-03-31 08:24:00 UTC
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http://www.phnompenhpost.com/index.php/Special-Supplements/Software-developers-eye-strong-market-potential.html
Software developers eye strong market potential
Written by Anne-Laure Poree and Hor Hab
Tuesday, 31 March 2009

Opportunities are opening up for local developers of software and
applications as the number of firms in Cambodia using information
technology continues to grow.

"Locally produced software is a better fit to the local market than
off-the-shelf international variants, as most available software
doesn't account for local laws and often can't work with Khmer
characters," said Sous Sakal, a business development manager at Blue
Technology.

Accounting software was a good money-earner for the company, he said,
fetching between $300 and $20,000 per program, depending on its
complexity.

Erya Houn Heng, president and CEO of First Cambodia, a company
specialising in system integration, said the local IT sector had
almost unlimited opportunity to grow.

"Only about 5 percent of small and medium-sized enterprises in
Cambodia are using computer systems," he said.

But for many companies, cost is a real obstacle to using advanced
technology, said Kit Hargreaves, the 23-year-old boss of Arocore, a
new arrival on the local technology development scene.

"But an IT system is the backbone, the life of the company in many
ways," he said "If the money is spent well, you don't have any
issues."

Arocore recently customised an ordering system for Elements, a new
nightclub set to open in Phnom Penh, using an iPod Touch device, which
allows waiters to transmit orders to the bar in real-time, improving
efficiency and reducing errors. Integration with a central billing and
inventory system also helps manage stock levels.

"The income generated was average compared to the time passed on this
project, but through it we developed our skills and it is exactly what
we love doing," Hargreaves said. "We like creativity."


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Locally produced software is a better fit to the local market.

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Theara Sam, Blue Technology's sales director, said the sector needed
to be led.

"This is the story of the chicken and the egg," he said. "If there is
more money injected in IT, IT will help the industry to grow. If we
don't have the resources for a good product, it affects innovation."
As the local market for software grows, many developers are looking
further afield for sales opportunities.

"There is a strong market in Cambodia," Theara Sam said. "SMEs [Small
and medium-sized enterprises] need to use technology, otherwise there
will be obstacles to their growth. But we are thinking about expanding
in the international market. A shop in Singapore will pay much more
than a shop in Cambodia for the same kind of software."

Erya Houn Heng said First Cambodia was looking to expand throughout
the ASEAN region. It already had an office in Laos and is in the
process of registering an office in Vietnam for a launch later this
year, he said.
First Cambodia Facts
2012-09-29 07:49:09 UTC
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Erya Heng Houn is not to be trusted. www.firstcambodiafacts.com

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